9+ Years of Experiencee
3579+ Projects Completed
Flexible Engagement Models
1355+ Satisfied Clients
Zordo is one of the Best Website Design & Digital Marketing Company in India
9+ Years of Experiencee
3579+ Projects Completed
Flexible Engagement Models
1355+ Satisfied Clients
Businesses are always looking for better ways to connect with customers, make communication easier, and get people more involved in the fast-paced digital world we live in today. WhatsApp has become one of the best ways to talk to customers directly among all messaging apps. It's not surprising that businesses use WhatsApp for marketing, customer service, and automation since it has more than 2.5 billion users around the world.
This is where WATI (WhatsApp Team Inbox) comes in. It's a powerful tool made just for businesses that want to improve their WhatsApp communication. WATI is an all-in-one solution for small and medium-sized businesses (SMBs) and startups that want to improve how they interact with customers. It includes bulk messaging, automation, CRM integration, and team collaboration.
WATI is a customer engagement platform that uses the official WhatsApp Business API. This means that it follows WhatsApp's rules and makes sure that messages are delivered reliably. Clare.AI made WATI, which lets businesses automate customer support, send notifications, and handle a lot of messages through a shared team inbox.
WATI is different from other messaging apps because it was made just for WhatsApp. It has tools for automated replies, customer segmentation, broadcast messaging, analytics, and even connecting with CRM platforms like HubSpot, Zoho, and Shopify. Because of this, WATI is the only service businesses need to use WhatsApp to talk to a lot of customers.
One of the best things about WATI is that it can send messages to a lot of people at once. You can send messages to thousands of customers at once. This is great for announcements, deals, updates, or seasonal sales. But WATI doesn't use spammy methods; it uses the official API, so your business won't get banned.
You can make messages more interesting and human-like by adding variables like the customer's name, order ID, or location. It also lets you send multimedia messages, like pictures, videos, and PDFs, which helps brands get their messages across better.
WATI makes it easy to automate things. You can use chatbots, autoreplies, and workflow automation to answer common questions like "Where's my order?" "What are your business hours?" "What are your FAQs?" and more. This makes it easier for your support team to respond quickly at all times.
It also lets you set up keyword-based triggers, so customers can text a certain word (like "price" or "support") and get an instant, pre-set response. This kind of smart automation is very important for businesses that are growing.
WATI lets more than one team member reply to WhatsApp messages from the same dashboard. This shared team inbox has features like assigning conversations, taking notes, and tagging conversations. All of these make it easier for teams to work together and help customers faster.
With this, companies can avoid getting the same answer twice and make sure that answers come in faster and are better organised.
You can group your customers in WATI based on their behavior, tags, or custom attributes. You can tag users as "New Lead," "High Value," or "Follow-Up," for instance, so you can talk to them in a more personal way.
It also works well with popular CRM systems, so customer data can move between systems without any problems. This is a big deal for sales and marketing teams that need-to-know what customers are thinking right away.
WATI's broadcasting tool is great for sending out messages about events, promotions, product updates, and more. You can plan campaigns ahead of time, keep an eye on delivery and open rates, and improve future campaigns based on how well they did.
WhatsApp messages are much more likely to be opened than emails or SMS. In fact, they are often opened more than 90% of the time. This gives businesses a real edge when it comes to reaching their audience.
To make your marketing and support strategies better, you need to know how they work. WATI gives you detailed information about message delivery, open rates, response times, and how well your agents are doing. This information helps businesses figure out what's working and what needs to be fixed.
Startups and small and medium-sized businesses (SMBs) can build strong customer relationships on a large scale without having to hire a lot of customer service staff.
In short, any business that needs to talk to customers can use WATI's automation and WhatsApp marketing tools.
There are a lot of WhatsApp marketing tools out there, but WATI stands out because it is built on the official WhatsApp Business API and has a full set of features that are made for business workflows. There are a lot of unofficial tools that let you send bulk messages, but they could get your account banned, don't have automation features, or don't work with CRM.
WATI is one of the most trusted platforms in the space because it strikes a good balance between compliance, functionality, and scalability.
WATI gives businesses a smart, scalable, and secure way to talk to customers on WhatsApp in an age when people expect instant, personalized communication. WATI has the tools you need to stand out, whether you're just starting out or want to improve how you talk to customers.
It has more than just messaging features; it also has automation, broadcasting, team collaboration, and analytics. It's a full-fledged customer engagement platform. WATI is one of the best tools for growing your business with WhatsApp in 2025, without a doubt.